The definition of an item was set within the Dataiku Application. It could be a product, a product category, a brand, or any characteristic linked to the products purchased in transactions. This application will let you identify relationships found between the items you sell. See the "What is an association rule ?" helper section for more.

The definition of a rule scope was set within the Dataiku Application. Association rules are learned on your transaction history. A rule scope focuses the rules learning process on information related to the transaction context. For example, having transactions involving multiple countries would allow the solution to learn rules dedicated to each of these countries.